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Bitrix24 vs Groove: 2026 Comparison

Bitrix24 Groove
Overview A free all-in-one collaboration platform combining CRM, project management, communication, and website builder tools. Groove is a sales engagement platform built natively on Salesforce that streamlines workflows for account-based sellers. It helps teams automate outreach while keeping all data within the Salesforce ecosystem.
Pricing Freemium (Free-$199/month) Paid ($75-100/user/mo)
Key Features
  • CRM pipelines
  • Task management
  • Video calls
  • Website builder
  • Online store
  • HR tools
  • Document management
  • Contact center
  • Salesforce-native
  • email sequencing
  • dialer
  • analytics
  • workflow automation
  • calendar scheduling
  • Omni-channel engagement
Pros
  • Generous free plan
  • All-in-one platform
  • Self-hosted option
  • Good collaboration tools
  • Native Salesforce integration
  • Clean interface
  • Strong email tracking
  • Good workflow automation
Cons
  • Can be overwhelming
  • Interface is cluttered
  • Steep learning curve
  • Support can be slow
  • Only works with Salesforce
  • Limited standalone features
  • Fewer integrations than competitors