| Overview |
Bombora is a B2B intent data provider that tracks content consumption across thousands of websites to identify companies researching specific topics. It helps sales teams prioritize accounts showing active buying intent. |
A Google Workspace-native CRM adapted for real estate professionals who work primarily within Gmail and Google Calendar. |
| Pricing |
Paid (Custom pricing) |
Subscription ($23-$99/user/month) |
| Key Features |
- Intent data
- topic-level signals
- CRM integration
- data co-op
- surge scoring
- audience segments
- API
|
- Google Workspace integration
- Contact management
- Deal tracking
- Email automation
- Task management
- Reporting
- Mobile app
- Activity feed
|
| Pros |
- Industry-leading intent data
- Large data co-op
- Reliable surge signals
- Good integrations
|
- Deep Google integration
- Auto data capture
- Clean interface
- Good for Google-centric agents
|
| Cons |
- Expensive
- Company-level only not contact
- Requires interpretation
|
- Not real estate specific
- Limited MLS integration
- No transaction management
- General CRM adapted for RE
|
