| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
Atlassian's IT service management solution with incident management, change management, and service request handling. |
| Pricing |
Paid ($79-399/mo) |
Freemium (Free-$44.27/agent/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Service desk
- Incident management
- Change management
- Asset management
- SLA tracking
- Automation
- Knowledge base
- Queues
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Jira integration
- Free for small teams
- ITIL compliant
- Good for dev teams
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Complex for non-technical users
- Jira dependency
- UI not customer-friendly
- Limited customer-facing features
|
