| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A modern talent acquisition suite combining ATS and CRM capabilities to help companies build talent relationships and hire faster. |
| Pricing |
Paid ($79-399/mo) |
Subscription (Custom pricing) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- ATS and CRM combined
- Visual pipeline
- Collaborative hiring
- Diversity insights
- Nurture campaigns
- Analytics
- Interview scheduling
- Offer management
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Combined ATS and CRM
- Clean interface
- Good diversity features
- Collaborative tools
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Expensive
- Custom pricing only
- Reporting could be deeper
- Limited customization in some areas
|
