| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
The most popular small business accounting software with invoicing, expense tracking, payroll, and tax preparation features. |
| Pricing |
Paid ($79-399/mo) |
Subscription ($30-$200/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Invoicing
- Expense tracking
- Bank reconciliation
- Tax preparation
- Payroll
- Inventory tracking
- Reporting
- Mileage tracking
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Industry standard for SMBs
- Excellent integrations
- Strong reporting
- Tax features
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Expensive
- Pricing increases after first year
- Customer support issues
- Can be complex
|
