| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
Browser-based video meeting platform requiring no downloads with embeddable video API for developers. |
| Pricing |
Paid ($79-399/mo) |
Freemium ($0-14.99/mo) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- No downloads
- Embeddable
- Rooms
- Screen sharing
- Recording
- Breakout groups
- API
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- No downloads needed
- Simple to use
- Embeddable API
- Good quality
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Limited free participants
- Fewer features
- Smaller platform
|
