| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A financial platform for startups and growing companies offering corporate cards, expense management, and bill pay with no personal guarantee. |
| Pricing |
Paid (Custom pricing) |
Freemium (Free-$12/user/month) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Corporate cards
- Expense management
- Bill pay
- Reimbursements
- Travel
- Budgets
- Accounting integrations
- Rewards
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- No personal guarantee
- Real-time expense tracking
- Good integrations
- Travel features
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Requires business bank account
- Limited to funded startups
- Rewards have changed
- Customer support varies
|
