| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A free open-source support ticket system with email integration, custom forms, and ticket routing for help desk operations. |
| Pricing |
Paid (Custom pricing) |
Free (Free (self-hosted)) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Email ticketing
- Custom forms
- Auto-responders
- SLA plans
- Agent dashboard
- Help topics
- Ticket routing
- Reports
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Completely free
- Open source
- Self-hosted
- Good basic ticketing
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Dated interface
- Self-hosted only
- Limited features
- No live chat
|
