| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A professional web design platform from Wix built for agencies and freelancers with advanced design capabilities. |
| Pricing |
Paid (Custom pricing) |
Subscription ($0-$159/month) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Advanced responsive design
- Custom CSS
- AI design tools
- Client management
- Global sections
- Custom interactions
- Business solutions
- White label
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Advanced design control
- Client management built-in
- AI features
- Custom CSS support
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Wix ecosystem lock-in
- Performance concerns
- Template switching limited
- Can be complex
|
