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Brevo CRM vs Folk: 2026 Comparison

Brevo CRM Folk
Overview A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools. A modern CRM designed for relationship-driven teams that combines contact management with outreach and pipeline tracking.
Pricing Freemium (Free-$12/user/month) Subscription ($20-$40/user/month)
Key Features
  • Deal management
  • Email marketing
  • SMS campaigns
  • WhatsApp
  • Chat
  • Marketing automation
  • Meetings
  • Phone
  • Contact management
  • Email sequences
  • Pipeline management
  • Chrome extension
  • Enrichment
  • Mail merge
  • Custom fields
  • Group management
Pros
  • Free CRM included
  • Strong email marketing
  • Multi-channel
  • Affordable
  • Beautiful modern interface
  • Easy contact import
  • Good for relationship management
  • Flexible and lightweight
Cons
  • CRM is basic
  • Marketing-focused
  • Limited CRM customization
  • Better as marketing tool
  • Relatively new product
  • Limited integrations
  • No phone or SMS
  • Reporting is basic