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Brevo CRM vs LiveChat: 2026 Comparison

Brevo CRM LiveChat
Overview A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools. A dedicated live chat and customer communication platform with ticketing, rich messaging, and chat widget customization.
Pricing Freemium (Free-$12/user/month) Subscription ($20-$69/agent/month)
Key Features
  • Deal management
  • Email marketing
  • SMS campaigns
  • WhatsApp
  • Chat
  • Marketing automation
  • Meetings
  • Phone
  • Live chat widget
  • Ticketing
  • Chat routing
  • Canned responses
  • Rich messages
  • Analytics
  • Customization
  • Integrations
Pros
  • Free CRM included
  • Strong email marketing
  • Multi-channel
  • Affordable
  • Excellent live chat
  • Easy to implement
  • Good analytics
  • Wide integrations
Cons
  • CRM is basic
  • Marketing-focused
  • Limited CRM customization
  • Better as marketing tool
  • Expensive for multiple agents
  • Chat-focused only
  • Limited helpdesk features
  • Ticketing is basic