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Brevo vs Gladly: 2026 Comparison

Brevo Gladly
Overview Formerly Sendinblue, Brevo is an all-in-one marketing platform offering email, SMS, chat, and CRM at competitive pricing. A radically personal customer service platform that organizes support around people instead of tickets.
Pricing Freemium ($0-65/mo) Subscription (Custom pricing (starts ~$150/hero/month))
Key Features
  • Email marketing
  • SMS
  • WhatsApp
  • Chat
  • CRM
  • Automation
  • Transactional email
  • Landing pages
  • People-centered service
  • Omnichannel
  • Conversation history
  • Task management
  • Knowledge base
  • IVR
  • Reporting
  • Agent matching
Pros
  • Affordable pricing
  • Multi-channel
  • Good free tier
  • Transactional email included
  • People-first approach
  • Unified conversation view
  • Good for premium support
  • No ticket numbers
Cons
  • Interface can be clunky
  • Limited templates
  • Reporting could be better
  • Very expensive
  • Enterprise-focused
  • Limited self-service
  • Smaller marketplace