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How to Connect Brandwatch Social with Braze (2026)

Brandwatch Social

Brandwatch Social

★★★★ 4.3
Social Media Content Social Media Management

Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform.…

Full Review

Braze

★★★★ 4.5
Email Automation Email Marketing

Enterprise customer engagement platform for cross-channel messaging including email, mobile push, SMS, and in-app messages.

Full Review

About These Tools

Brandwatch Social: Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence.

Braze: Enterprise customer engagement platform for cross-channel messaging including email, mobile push, SMS, and in-app messages.

Key Features

Brandwatch Social

  • Social publishing
  • content calendar
  • engagement hub
  • measurement & benchmarking
  • social advertising
  • audience management

Braze

  • Cross-channel messaging
  • Real-time triggers
  • Canvas flow
  • Content cards
  • Feature flags
  • AI copywriting

Pricing

Brandwatch Social

Paid Custom pricing

Braze

Subscription Custom

Detailed integration guide coming soon. We're researching the specific ways Brandwatch Social and Braze work together — including native integrations, third-party connectors, and API options. Check back for a complete step-by-step guide.

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