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How to Connect Brandwatch Social with Odoo CRM (2026)

Brandwatch Social

Brandwatch Social

★★★★ 4.3
Social Media Content Social Media Management

Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform.…

Full Review

Odoo CRM

★★★★ 4.1
Crm General Crm

An open-source CRM module within the Odoo ERP suite offering lead management, pipeline tracking, and seamless integration with other business…

Full Review

About These Tools

Brandwatch Social: Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence.

Odoo CRM: An open-source CRM module within the Odoo ERP suite offering lead management, pipeline tracking, and seamless integration with other business apps.

Key Features

Brandwatch Social

  • Social publishing
  • content calendar
  • engagement hub
  • measurement & benchmarking
  • social advertising
  • audience management

Odoo CRM

  • Lead management
  • Pipeline management
  • Email integration
  • Reporting
  • VoIP integration
  • Lead scoring

Pricing

Brandwatch Social

Paid Custom pricing

Odoo CRM

Freemium Free (community)-$31.10/user/month

Detailed integration guide coming soon. We're researching the specific ways Brandwatch Social and Odoo CRM work together — including native integrations, third-party connectors, and API options. Check back for a complete step-by-step guide.

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