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How to Connect Brandwatch Social with X2CRM (2026)

Brandwatch Social

Brandwatch Social

★★★★ 4.3
Social Media Content Social Media Management

Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform.…

Full Review
X2CRM

X2CRM

★★★ 3.6
Crm General Crm

An open-source CRM with marketing automation that combines contact management with visual workflow designer and process automation.

Full Review

About These Tools

Brandwatch Social: Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence.

X2CRM: An open-source CRM with marketing automation that combines contact management with visual workflow designer and process automation.

Key Features

Brandwatch Social

  • Social publishing
  • content calendar
  • engagement hub
  • measurement & benchmarking
  • social advertising
  • audience management

X2CRM

  • Contact management
  • Marketing automation
  • Workflow designer
  • Sales pipeline
  • Service tools
  • Reports

Pricing

Brandwatch Social

Paid Custom pricing

X2CRM

Freemium Free (open source)

Detailed integration guide coming soon. We're researching the specific ways Brandwatch Social and X2CRM work together — including native integrations, third-party connectors, and API options. Check back for a complete step-by-step guide.

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