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How to Connect Brandwatch Social with Xero (2026)

Brandwatch Social

Brandwatch Social

★★★★ 4.3
Social Media Content Social Media Management

Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform.…

Full Review
Xero

Xero

★★★★ 4.4
Accounting Finance Accounting

A cloud-based accounting platform popular with small businesses and their accountants with beautiful invoicing and bank feeds.

Full Review

About These Tools

Brandwatch Social: Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence.

Xero: A cloud-based accounting platform popular with small businesses and their accountants with beautiful invoicing and bank feeds.

Key Features

Brandwatch Social

  • Social publishing
  • content calendar
  • engagement hub
  • measurement & benchmarking
  • social advertising
  • audience management

Xero

  • Bank reconciliation
  • Invoicing
  • Bill pay
  • Expense claims
  • Project tracking
  • Multi-currency

Pricing

Brandwatch Social

Paid Custom pricing

Xero

Subscription $15-$78/month

Detailed integration guide coming soon. We're researching the specific ways Brandwatch Social and Xero work together — including native integrations, third-party connectors, and API options. Check back for a complete step-by-step guide.

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