| Overview |
A CRM with powerful email marketing and marketing automation that excels at customer experience automation. |
Simple automation platform connecting apps and devices with if-this-then-that conditional logic for consumers and businesses. |
| Pricing |
Subscription ($19-$149/user/month) |
Freemium ($0-5/mo) |
| Key Features |
- Sales automation
- Email marketing
- Lead scoring
- Win probability
- Pipeline management
- Site tracking
- Attribution reporting
- Split automations
|
- Applets
- 800+ services
- Smart home
- IoT
- Mobile
- Webhooks
- Pro features
- Multi-action
|
| Pros |
- Best-in-class marketing automation
- Excellent email deliverability
- Powerful segmentation
- Good value for features
|
- Simple concept
- Consumer friendly
- Smart home
- Free tier
|
| Cons |
- CRM is secondary to marketing tools
- Can be complex to set up
- Reporting could be improved
- No free plan
|
- Limited complexity
- Basic logic
- Fewer business tools
|
