| Overview |
Brand24 is an affordable social listening and online monitoring tool that tracks mentions across social media, news, blogs, videos, forums, and reviews. It provides sentiment analysis and influencer scoring. |
A modern CRM designed for relationship-driven teams that combines contact management with outreach and pipeline tracking. |
| Pricing |
Paid ($79-399/mo) |
Subscription ($20-$40/user/month) |
| Key Features |
- Online mention monitoring
- sentiment analysis
- influencer score
- discussion volume chart
- data exporting
- alerts
- hashtag tracking
- reach estimation
|
- Contact management
- Email sequences
- Pipeline management
- Chrome extension
- Enrichment
- Mail merge
- Custom fields
- Group management
|
| Pros |
- Affordable social listening
- Easy to use
- Good sentiment analysis
- Real-time alerts
|
- Beautiful modern interface
- Easy contact import
- Good for relationship management
- Flexible and lightweight
|
| Cons |
- Limited publishing features
- Data coverage not as deep as enterprise tools
- Occasional missed mentions
|
- Relatively new product
- Limited integrations
- No phone or SMS
- Reporting is basic
|
